Tuesday, 17 January 2017

Target Audience Research


I created a survey to ask my target audience of 16-25 year olds questions about the name of the magazine, the cost and the type of content they would like to see in the magazine. Here are the responses:
https://www.surveymonkey.co.uk/r/TY6RDNY


My original name for my magazine was AMP, but seeing that my target audience make that second to SMOKE. I have decided to change my name to SMOKE as I think it fits the magazine vibe and content a bit more.

 From this question I think I will charge my magazine somewhere around £3-£4, which is what most HipHop magazines charge.

From this question I know that my audience would prefer to read a shorter article and have more photos of the artist.

I will definitely take on board what my target audience have told me, and this is going to help me know how to sell my magazine to my audience.

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